
Choosing the right flooring is one of the most important decisions you’ll make when designing or updating your home. It sets the tone for the entire space and influences everything from your cabinetry to your furniture and finishes. With so many beautiful options available, knowing where to start can feel overwhelming. Today we’re sharing five things to consider when choosing new flooring, along with a few of our favorite options from the Becki Owens x HEWN Collection.
1. Consider the Undertones

Not all wood tones are created equal. Some have warm golden undertones, while others lean more neutral or cool. The key is finding a color that complements the other finishes in your home. We love flooring with natural variation and warmth that creates an inviting, timeless foundation.
2. Think About Your Lighting
Sunset Shores Project / Becki Owens Design / Split Rock Custom Homes /Drone your Homes Photography / Becki Owens x HEWN in Allure
Natural light can completely change the way flooring looks. A color that feels light and neutral in a bright showroom might look much warmer or darker in your own space. Consider how much natural light your rooms receive and how the flooring looks throughout the day.
3. Choose Flooring That Fits Your Lifestyle

Beautiful flooring should also be practical. If you have kids, pets, or a busy household, durability and easy maintenance are just as important as appearance. One of the reasons we love our Becki Owens x HEWN Collection is that it offers the beautiful look of natural European oak with the durability of waterproof Stoneform flooring. It’s designed for real life without sacrificing style.
4. Think About the Overall Look of Your Home

Your flooring should work with your home’s overall design rather than compete with it. Lighter wood tones can create an open, airy feel, while warmer, richer tones bring depth and character. We love choosing flooring that feels timeless and versatile, creating a beautiful backdrop for layers of furniture, textiles, and accessories.
5. Always Order Samples Before Deciding

This might be our most important tip! Flooring is a big investment, and there’s no substitute for seeing the colors in your own home. We always recommend ordering samples of your favorite options before making a final decision.
Place them next to your cabinetry, countertops, and furniture. Move them into different rooms and look at them in both morning and afternoon light. You’ll be surprised how differently a color can read depending on the lighting and surrounding finishes.
The Becki Owens x HEWN Collection has so many beautiful wood tones, and ordering samples makes it easy to compare your favorites and find the perfect fit for your space.
Find Your Perfect Floor
Whether you’re building a new home or refreshing an existing space, beautiful flooring makes all the difference. Our collection with HEWN was designed to bring the timeless look of European oak into everyday living, with colors and finishes we love using in our own projects.
Ready to find your favorite? Start by ordering a few samples from the Becki Owens x HEWN Collection and see which color looks best in your home.
Shop the Becki Owens x HEWN Collection and Order Samples.
Xxo,
Becki






